Amazon in Shanghai E-Commerce Pact

Amazon’s branch in China has signed a memorandum of understanding (MOU) with Shanghai. The deal will pave the way for Amazon to bring millions of its e-commerce product offerings from around the world directly to Chinese customers.

Amazon has declined to comment on how much it will spend to set up business in the Shanghai FTZ.

In a statement emailed to the BBC, Doug Gurr, president for Amazon China said: “We seek to be the most customer-obsessed on-line shopping platform with vast selections, competitive price and most convenience in China. Today’s partnership announcement with FTZ and SII will help Amazon further realise our vision.”

Under the pact, Amazon will open its new cross-border e-commerce platform in the free trade zone. The online retailer will also establish a logistics and warehouse centre in the FTZ, whereby imported goods will enter China via the zone’s cross-border e-commerce platform.